Is Video one of the most important Golf Club Components?
I was reading an article about golf club components and the history of golf in a Golf Digest magazine when a very interesting program started on the golf channel covering the topic of online golf tips. It was featuring a good friend of mine who has managed to become quite famous on the golf coaching circuit. This guy was for me years ahead of his time with his use of gadgets like video analysis equipment, online advertising and some fantastic media products. His marketing skills are, in my opinion, second to none in our field and his success stems from these skills. I am not so talented in this area but was very fortunate to come across two very special people who have given me a master class in promoting my skills.
At the end of May this year, 2010, I headed down to our practice facilities to welcome two new guests to my Extraordinary Golf Program. The weather was rather miserable but I always give 100% to my customers, so I bit the bullet and made the most of the conditions. My two clients appeared punctually for the start of our week long adventure. They introduced themselves as Anne and Markus and proceeded to tell me that they had already attended one of my introductory courses the previous summer. Their enthusiasm was quite overwhelming and I was enthralled by their attitude.
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